GD T-Shirt Show
The CalArts Graphic Design T-Shirt Show is an annual tradition where design students create graphics to be screen-printed on t-shirts and tote bags.
I led the art direction, design, and organization of the 2024 T-Shirt Show, “Priori-Tee Mail” — an identity inspired by the nostalgic post office ephemera.
Some happy customers at the event! Browse for some more event-day photos.
A two-layer screen-printed poster (20"x28") was produced in five vibrant colorways. Hand-trimmed circles, mimicking postage stamps, added a tactile dimension. A total of 50 posters were printed and displayed across the CalArts campus.
The event featured 10 selected t-shirt designs, chosen from 110 submissions by CalArts students, faculty, and alumni.
A full display of assets was created for the event identity, including brochures, t-shirt tags, flyers, and more.
A behind-the-scenes motion piece documenting the months of work leading to the event, showcasing the creative process and final results.